apparel

Walmart Launches Traveling Tour to Promote Fashion Products and Services
Walmart Launches Traveling Tour to Promote Fashion Products and Services
September 06, 2024  |  Retail

Walmart has launched a traveling tour that will promote the fashion products and services the retailer offers in stores and online. The Walmart Style Tour,...

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Rent the Runway Charts New Course With In-Person Events, Revamped Consumer Experience
Rent the Runway Charts New Course With In-Person Events, Revamped Consumer Experience
September 05, 2024  |  Earnings

Rent the Runway (RTR) is experiencing a pivotal moment as it redefines its growth trajectory through a blend of strategic innovations and operational improvements. Following...

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Google Adds Dresses to AI-Powered Virtual Try-On Offering
Google Adds Dresses to AI-Powered Virtual Try-On Offering
September 05, 2024  |  artificial intelligence

Google’s virtual try-on tool now lets shoppers see how they’d look in dresses. The tech giant on Thursday (Sept. 5) announced it is expanding the artificial intelligence...

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Gap’s Brand Turnaround in Motion as Lululemon Hits New Highs in Global Sales
Gap’s Brand Turnaround in Motion as Lululemon Hits New Highs in Global Sales
August 30, 2024  |  Earnings

As the retail sector faces a complex mix of opportunities and challenges, Gap and Lululemon are charting distinct courses in their recent earnings reports. While...

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Ross Stores and TJ Maxx Add Stores; Target Focuses on Digital Engagement
Ross Stores and TJ Maxx Add Stores; Target Focuses on Digital Engagement
August 23, 2024  |  Retail

Second-quarter earnings reports for Ross Stores, TJX Companies (parent of TJ Maxx) and Target unveiled a mixed bag of results against a backdrop of economic...

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Mango and Farm Rio: Targeting US Consumers With Global Appeal and Local Relevance
Mango and Farm Rio: Targeting US Consumers With Global Appeal and Local Relevance
August 19, 2024  |  Retail

In the competitive arena of international fashion, Mango and Farm Rio are each pursuing distinct strategies to capture the U.S. consumer market. Both brands, hailing...

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As If: Retail Brands Revive the ’90s With Nostalgic Classics
As If: Retail Brands Revive the ’90s With Nostalgic Classics
August 17, 2024  |  Retail

Seizing on millennials’ nostalgia, retail brands are bringing the ’90s back, reintroducing iconic products and styles that defined a generation. Casio’s Baby-G watch, a highly...

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Cost-Conscious Consumers’ Demand for Discounts Fuels Digital Growth Across Retail
Cost-Conscious Consumers’ Demand for Discounts Fuels Digital Growth Across Retail
August 12, 2024  |  Loyalty & Rewards

As consumers’ ongoing financial concerns drive them to seek deals and promotions, brands across retail categories are seeing increased engagement with their loyalty programs. Sportswear...

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Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
Social Commerce Shoppers Pick Instagram for Apparel, TikTok for Beauty
August 09, 2024  |  Social Commerce

As consumers begin to adopt social media channels to make purchases, PYMNTS Intelligence found which apps shoppers are turning to for different kinds of retail...

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