Zillennials

Zip CEO: US Shoppers’ In-Store Card Usage Surges Nearly 150%
Zip CEO: US Shoppers’ In-Store Card Usage Surges Nearly 150%
August 27, 2024  |  Buy Now Pay Later

U.S. retail customers are adopting buy now, pay later (BNPL) options for in-store transactions, according to Zip. On a call with analysts Monday (Aug. 26)...

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86% of Shoppers Don’t Want In-Store Voice Assistants
86% of Shoppers Don’t Want In-Store Voice Assistants
August 06, 2024  |  Consumer Insights

Consumers may be beginning to use voice artificial intelligence (AI) assistants for online shopping, but they would like to keep this technology out of brick-and-mortar...

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Joor CEO: Luxury Shoppers Won’t Buy a $20,000 Coat Online
Joor CEO: Luxury Shoppers Won’t Buy a $20,000 Coat Online
July 16, 2024  |  Retail

As the luxury retail sector looks to strike a balance between digital accessibility and the more immersive, high-touch in-store experience, these upscale brands must create...

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Gen Z Consumers 117% Likelier to Shop From Influencers
Gen Z Consumers 117% Likelier to Shop From Influencers
July 15, 2024  |  Social Commerce

As social commerce comes to occupy a growing role in retail overall, Generation Z consumers are the most likely to seek shopping inspiration from influencers....

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What Happens at Retail When You Cross a Gen Z With a Millennial?
What Happens at Retail When You Cross a Gen Z With a Millennial?
July 05, 2024  |  Consumer Insights

As zillennials — the bridge generation born between 1991 and 1999 — grow into their prime spending years, their shopping habits are becoming increasingly influential...

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Amazon and Walmart Court Zillennials’ Loyalty With Sustainability Initiatives
Amazon and Walmart Court Zillennials’ Loyalty With Sustainability Initiatives
June 21, 2024  |  Retail

As Amazon and Walmart look to secure the affinity of young consumers whose spending power is on the rise, the two retail giants are looking...

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Zillennials: The Generation Reshaping Commerce With Digital Savvy and Ethical Spending
Zillennials: The Generation Reshaping Commerce With Digital Savvy and Ethical Spending
June 18, 2024  |  Consumer Insights

Zillennials — the bridge generation comprising younger millennials and older members of Generation Z — with their growing earning and purchasing power, are poised to...

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Zillennial Grocery Choices Show Appetite for Digital Content
Zillennial Grocery Choices Show Appetite for Digital Content
June 05, 2024  |  Retail

Sandwiched between millennials and Generation Z are the zillennials, those born between 1991 and 1999 who have emerged as conscientious consumers.  As PYMNTS Intelligence reveals...

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Spending Management Is Top of Mind for ‘Zillennial’ Shoppers
Spending Management Is Top of Mind for ‘Zillennial’ Shoppers
May 28, 2024  |  Consumer Insights

For zillennials — the bridge generation between millennials and Generation Z, born between 1991 and 1999 — budgeting is a key priority when making decisions...

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