For Best Buy CEO Corie Barry, elevating the customer experience is paramount. Despite recent challenges in the home theater, gaming and appliances categories, Barry is steering...
Oettinger Davidoff AG, an independently owned, Swiss luxury goods company that specializes in tobacco products and accessories, recently updated its Davidoff of Geneva digital storefront to...
The toy business isn’t exactly fun and games these days. Amazon and Walmart have compressed the retail picture. The direct-to-consumer (D2C) business is suffering through...
In the wake of Mars’ recent acquisition of Kellanova, both companies are navigating a digital landscape to assert their leadership in digital innovation. Mars, a...
For Macy’s Senior Vice President, Customer Journey, Bennett Fox-Glassman, personalization boils down to two things. “Customers don’t come up and ask for personalization,” Fox-Glassman said...
Blockchain firm Solana Labs has debuted Bond, a customer engagement platform for brands. “By leveraging blockchain technology, Bond enables global brands to create personalized, transparent, and engaging digital...
Yext plans to acquire Hearsay Systems, saying the move will create a single digital marketing platform to power the customer journey and accelerate brands’ conversion...
In the current economic environment, Generation Z consumers struggle more than older consumers. Nonetheless, they are a growing demographic that financial service providers — including...
From enhancing customer experiences to optimizing operations, embracing digital transformation is no longer just an option but an imperative for success in today’s competitive landscape. ...