While it’s common for businesses to foster customer loyalty by offering perks in exchange for purchases, cardholders have a certain degree of dissatisfaction with the quality of the rewards they are earning. One consumer segment in particular — Generation Z — voiced the greatest degree...
As retailers look to meet consumers’ digital expectations, PYMNTS Intelligence research reveals, loyalty rewards can go a long way. By the Numbers Research from PYMNTS’ study last year “The 2023 Global Digital Shopping Index: U.S. Edition,” which drew from a survey of more than 2,800...
The Consumer Financial Protection Bureau (CFPB) will reportedly take a closer look at credit card reward programs. This move follows an increase in the number of complaints the agency has received from consumers, CFPB Director Rohit Chopra said Tuesday (March 26), Reuters reported. Speaking with reporters on the sidelines of...
In today’s digital age, where competition is a click away, loyalty has become a cornerstone of customer retention and satisfaction for both retailers and financial institutions looking to drive and capture lifetime value. No matter the industry that firms operate within, business goals around keeping...
Generation Z consumers, those often digitally savvy 18- to 25-year-olds, have emerged as an important target market for financial institutions (FIs) seeking to expand their customer base. One way FIs hope to win them over is by rewarding them when they use their FI-issued credit...
Media and telecom organizations are working with payment facilitators (PayFacs), independent software vendors (ISVs) or marketplaces to make embedded finance part of their business models. According to PYMNTS Intelligence’s “The Embedded Finance Ecosystem: Media and Telecom Edition,” these three players are ready to help, but...
Despite a recent decrease in inflation rates, consumers remain cautious in their spending habits, wary of the economic uncertainties ahead. In fact, the persistent concern over living costs continues to shape consumer behavior, driving a demand for financial management tools to help stretch their dollars further and...
Read anything about the recent March 7 enforcement date for the EU’s new Digital Markets Act (DMA) and you’ll inevitably see a focus on big tech companies, potential fines and a general sense that this is a salvo in the EU’s desire to become “a digital cop.” Some of...
Embedded finance platform provider Alviere is letting its clients expand their co-branded debit card incentives. The expansion allows customers to offer merchant-funded rewards, the company said in a Wednesday (March 6) news release. “Co-branded cards play a critical role in the loyalty and rewards programs of airlines, hotels...
