Consumer Engagement

Gap’s Brand Turnaround in Motion as Lululemon Hits New Highs in Global Sales
Gap’s Brand Turnaround in Motion as Lululemon Hits New Highs in Global Sales
August 30, 2024  |  Earnings

As the retail sector faces a complex mix of opportunities and challenges, Gap and Lululemon are charting distinct courses in their recent earnings reports. While...

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Zola, Etsy Explore Ways to Engage Consumers Through Baby Registries 
Zola, Etsy Explore Ways to Engage Consumers Through Baby Registries 
September 14, 2023  |  Retail

As brands and retailers seek additional avenues to connect with consumers looking to make purchases, Zola, the wedding registry platform, is expanding its reach into...

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Walmart+ Week Shoppers Went for Groceries; Amazon Prime Members Went for Everything Else
Walmart+ Week Shoppers Went for Groceries; Amazon Prime Members Went for Everything Else
July 24, 2023  |  Retail

What happens when you throw a party and nobody comes? Certainly, it can be a disappointing and disheartening experience — yet still it presents an...

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Report: Amazon Shoppers 20% More Likely to Know Site’s Digital Features Than Walmart
Report: Amazon Shoppers 20% More Likely to Know Site’s Digital Features Than Walmart
July 14, 2023  |  Retail

Walmart may be learning the hard way that having the most sought-after digital features barely matters if customers do not know they exist. PYMNTS’ research...

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6-Country Study Finds Digital Dominates How Consumers Shop and Pay at Retailers
6-Country Study Finds Digital Dominates How Consumers Shop and Pay at Retailers
January 24, 2023  |  Shopping

For many consumers around the globe, 2022 marked a triumphant return to the physical world. After two years of pandemic-influenced restrictions, shoppers are heading back...

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Here’s How ‘Hyper-Personalized’ Digital Loyalty Programs Look
Here’s How ‘Hyper-Personalized’ Digital Loyalty Programs Look
December 07, 2022  |  Loyalty & Rewards

Technology rarely sits in the back seat, but for next-generation loyalty plans, that’s the case. While much has been made about the disruption that technology...

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GoodRx Turns to Data to Rebuild Customer Base
GoodRx Turns to Data to Rebuild Customer Base
November 08, 2022  |  Healthcare

Pharmaceutical price-shopping platform GoodRx is looking to leverage its user data in a bid to drive engagement. On a call with analysts Tuesday (Nov. 8)...

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Study Finds Subscribers Pay Up for Convenience, Even With Inflation
Study Finds Subscribers Pay Up for Convenience, Even With Inflation
July 06, 2022  |  Subscription Commerce

Merchants are taking the battle for consumer engagement seriously and broadening subscribers’ range of options, a critical pivot reflecting the reality that pricing is taking...

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eBay: Offline Payment Preferences Are Changing Online Habits
eBay: Offline Payment Preferences Are Changing Online Habits
December 11, 2020  |  Consumer Payments

The pandemic is proving to be a tough loyalty test for retailers, as they are competing for customers’ attention in an environment where competition is...

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